NEON Group Forms Joint Venture with Itochu Property Development and Sankei Building for Strategic Expansion in Japan

Singapore, 2 October 2023 – NEON Group Limited (“NEON”, the “Company”/collectively with its subsidiaries, the “Group”), a global leader in creating and producing immersive experiences, enters into a joint venture with Itochu Property Development, Ltd. and Sankei Building Co., Ltd., laying the cornerstone for the Group’s strategic expansion plans in Japan.

This partnership presents an exciting opportunity for NEON to leverage on the expertise and vast network of the various business lines of Itochu Property Development, Ltd. and Sankei Building Co., Ltd. on multi-prong collaborations, including identifying and securing venues in Japan for showcasing the Group’s world-renowned IP experiences, allowing the company to bring their unique brand of experiential entertainment to audiences across cities in Japan.

“This joint venture is a testament to our unwavering commitment to creating epic experiences for our audiences in Japan and around the world,” said Mr. Ron Tan, Executive Chairman & Group CEO of NEON. “The evolution and convergence of experiences and real estate is an emerging and inevitable trend and we are excited to embark on this journey with Itochu Property Development, Ltd. and Sankei Building Co., Ltd. to bring about extensive business opportunities for us as well as for our prominent venture partners here in Japan.”

This alliance also opens up the potential for NEON to tap into the extensive networks and operational excellence of both the Itochu Group and the FUJI SANKEI COMMUNICATIONS Group to expedite the Group’s growth trajectory in Japan, fostering new and exciting opportunities for NEON and their valued partners.

NEON is eagerly looking forward to the incredible journey ahead, fuelled by the collaboration with Itochu Property Development, Ltd. and Sankei Building Co., Ltd. As the Group expands its operations, and connect with a broader audience in Japan, NEON remains dedicated to delivering immersive experiences that will captivate the hearts and minds of our visitors all over the world.